Set to the electrifying beats of 'Hold On Tight' by aespa, I decided to make a video project experimenting with kinetic typography in After Effects. This visually captivating creation showcases the seamless fusion of typography and motion, bringing the lyrics to life in a stunning display of artistry.
In this dynamic video, the lyrics of 'Hold On Tight' dance across the screen in perfect harmony with the rhythm of the song. Each word and phrase is meticulously crafted and animated, capturing the essence and emotion behind the music. As the song unfolds, the text takes on a life of its own, swirling, jumping, and transforming, engaging the viewer's senses and leaving them in awe. The seamless transitions, vibrant colors, and captivating effects elevate the visual experience, creating a truly immersive journey through the lyrics.
Complementing the typography, I edited some of aespa's most famous MVs at Premiere Pro to act as background images, transformed to communicate the idea of something vintage, just like the Tetris game (considering "Hold on Tight" is a soundtrack for the Tetris movie).
By combining the addictive melody of aespa's 'Hold On Tight' with the artistry of kinetic typography and the magic of After Effects and Premiere Pro, this video showcases a unique talent for transforming music into a visual feast, leaving viewers spellbound and eager to hit the replay button. It's an audio-visual delight that celebrates the power of music, typography and gaming, while being a really constructive opportunity to learn!